The SME market is undeniably experiencing exponential growth across the USA, the United Kingdom and Australia, resulting in hefty competition and countless challenges. While the gaps and opportunities for success and longevity are existent, the question SME’s are asking is how they can become more competitive and more innovative? What is an SME? Although there are different interpretations of what an SME is. it is important to first define the classification of ‘small’ and ‘medium’ as they vary between countries and the domestic economy of those countries.
The customer is always right. This slogan (which was originally attributed to Harry Gordon Selfridge, who established Selfridges Department Store in London in 1908) was coined to encourage staff to provide better service to customers. Over the years, different versions have evolved. The French quote: ‘le client n’a jamais tort’ (the client is never wrong). Germans say ‘der Kunde ist König’ (the customer is king) and in Japan, the motto is ’okyakusama wa kamisama desu’ (the customer is a God).
The performance of any organization, department or project is often symptomatic of the performance of the teams that support them. A great team results in a great outcome and vice-versa. This article covers four critical topics that can make or break a project team. A high-performing team requires strong leadership and support from Senior Management across the company. A study conducted by the University of Ottawa found that 33% of projects fail simply due to a lack of involvement from Senior Management
When embarking on a new project, people or teams aren’t able to look into or predict the future and, hence, must be willing to accept the likelihood of unplanned events occurring. An acceptance of the things that cannot be controlled is a necessary first step for project managers in order to maintain their sanity. However, being able to ensure that any project is a success, regardless of unanticipated and uncontrollable hiccups or roadblocks, defines a great project manager (PM). This article covers three areas which project managers must master in order to be effective managers at the very least and great managers at best.
Claiming that the marketing landscape has changed is not a revelation. And assuming that, for most businesses, marketing is critical to success is a safe bet. Contrary to some beliefs, not everyone is a born marketer; however, many people can be marketers, even without a lot of previous experience. Controversially, the best type of marketer is not the person with the longest work history. Instead, it’s someone who is aware of their knowledge gaps and actively seeks to fill these shortcomings by continuously improving and through having an open mind.